Eat smart - AAHI is an online food marketplace and food ordering platform that enables customers to order ahead food and other items from the platform’s restaurant and merchant partners, pre-pay in-app and pick up their orders later.
Apexive has been deeply integrated as the technology arm of their business since 2018 when AAHI was a young, self-funded startup rapidly gaining market traction. The client had the original vision for the app to become a sustainable marketplace for eco-oriented customers where they could buy discounted food from restaurants that didn't manage to sell it on time.
A year later, Apexive Team jumped in again to help develop extra features such as contactless QR and NFC table ordering. Having already had some experience and understanding of the market, the client has defined two fundamental challenges:
When version 2 started, the client had a clear understanding of the future feature roadmap that would turn the app into a white label solution. This is currently an ongoing project.
"Thanks to Apex Labs' efforts, the app has excellent ratings. They've also enabled the company to successfully generate revenue through their newly established paid subscription feature. Responsive and trustworthy, their technical capabilities are noteworthy, leading to an ongoing collaboration."
At the Discovery Phase, we did a deep dive to narrow the field down to only the key features necessary for MVP. By collaborating with a rock star Silicon Valley UI/UX designer, we created the essential key screens that allowed us to start development quickly.
Through the collaboration, we found out that in order to overcome key business challenges, we need to implement such features as order printing directly to the kitchen and automatic robocalls.
When AAHI decided to make a slight pivot and returned to us, we quickly implemented new features thanks to a solid bug-free foundation made in first version.
As a result of the 6 week collaborative, challenging work process, we came up with two cross-platform apps for both customers, restaurant owners as well as the admin console. When AAHI came again with a new features request, we were able to jump in quickly, and over the following three weeks, we implemented a contactless QR ordering solution.
The project is ongoing, and the current client is pivoting to the white label food delivery marketplace.
Orders are sent directly to the kitchen/bar
If the restaurant manager doesn't accept an order on time, the platform will remind them about the order via an automatic call.
Whatever happens with the order - the customer is always aware of the order status through the advanced notification system.
Direct in-chat communication between client, restaurant and support agent
In addition to the cross-platform mobile app, we offer a web app where the customer is not required to register, and the order only takes 2 steps.
Multi currency, Multi languages, Multi taxes
PM, UI/UX Design, 2 cross-platform apps, admin console, QA
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